How To Price Your Program Book Ads

How To Price Your Program Book Ads

Do this right, and you’ll be set up for success, but do this wrong, and you will be in a world of hurt. The easiest way to figure out what you should be charging advertisers for an ad in your program book is to work backwards. What I mean by working backwards is to...
How To Get More Completed Surveys

How To Get More Completed Surveys

We have all heard the stage talks (or you may have even given one yourself)… “Please don’t forget to fill out the survey in the lobby” “Please fill out the paper survey in your program book” “Filling out our survey will help us out tremendously” And you continuously...
Are You Majoring In Your Minor and Minoring In Your Major?

Are You Majoring In Your Minor and Minoring In Your Major?

Knowing I would reference a recent blog from Butts In Seats – Musings on practical solutions for Arts Management sometime in the near future, I had set aside Are You Running Your Arts Org According To A 19th Century Social Movement. You see, it is prime selling season...