Onstage works with some amazing venues across the U.S. and we are very proud of this, to say the least.  Today we bring to you The Carol Bush Emeny Performance Hall at the Globe-News Center for the Performing Arts, in Amarillo, Texas!

Here at Onstage Publications, we publish high-end program books for luxury venues all over the nation! Some of them are historic jewels of Americana boasting a century-old tradition of classical entertainment, while others are fresh new auditoriums that represent the state-of-the-art modern design. The Globe-News Center for the Performing Arts in Amarillo, Texas is one of the latter!

Venue History

The Globe-News Center for the Performing Arts is home to the Carol Bush Emeny Performance Hall which houses The Amarillo SymphonyThe Amarillo Opera, the Lone Star Ballet and a variety of unique special events every year. According to The Amarillo Symphony website “The $30 million facility opened in January 2006… [and was] constructed by the Dallas office of Hunt Construction Group, while the architectural design was by New York City firm Holzman Moss Architecture, LLP.”

Fundraising Efforts

$30 million to build a theater is no small sum! Fundraising for such a large auditorium occurred over several years leading up to the groundbreaking. Major fundraising efforts include:

  • Carol Bush Emeny’s 1999 fundraiser raised $12 million.
  • Then in 2003, William S. Morris III, chairman of Morris Communications (the parent company of the Amarillo Globe-News) donated $3 million.

The Building

Hunt Construction Group, Inc. broke ground and cleared the way on an empty lot in downtown Amarillo in August of 2003. The building’s three-levels contains administrative offices, dressing rooms, and staging areas. A stunning glass curtain wall on the east side of the building makes a visual representation to the audience of sunrise over Palo Duro Canyon.

Amazing Features Set This Luxury Venue Apart

The 1,300 seat theater was meticulously modeled after the natural features of Amarillo and the Texas panhandle. It is unlike any other theater on the planet. At Onstage Publications we know that unique design is essential to the audience experience. Both the aesthetic appearance and acoustic qualities impact audience appreciation for the show.

Beyond being an Amarillo landmark, it is equipped with a one-of-a-kind orchestra shell that can retract into the upstage area. The performance hall features a hydraulic orchestra pit and a sprung dance floor.

Looking backstage, artists have access to a multitude of dressing rooms. Artists can relax in single rooms or group together in large cast rooms. There are private showers, laundry and a considerably sized green room for performers.

An Outstanding Audience Experience

From the moment they enter the Globe-News Center, guests experience a stunning, modern three-level lobby. Floors 1 and 2 enter into the orchestra level seats and the top floor leads to balcony seating to overlook the stage.

The pre-show experience is a big part of the overall performance art evening. This is the part of the evening when friends in society will reunite and socialize, sip a cocktail and catch up with one another. It’s every bit as important to the evening as the show itself. Open, airy lobbies like this one are ideal for marketing via digital signage (brought to you by Onstage Productions, of course!)

Here at Onstage, our business is getting your business in front of the wealthy. We offer luxury event program book advertising, digital signage at high-end venues, and Artspac, our direct mail product that reaches fans of the performing arts in their homes. Check out our blog for more awesome marketing ideas, and contact us to learn more!


Related Resources & Reading

Globe-News Center for the Performing Arts Facebook Page

Amarillo Civic Center List of Events

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