Insights

Onstage’s Amazing Venues Series: The National Philharmonic at The Music Center at Strathmore

At Onstage we value our performance art partners and the venues we serve; that's why we provide them with the finest in program book publishing. Every artist and group we work with has a unique voice that needs to be presented in their own special way. Our luxury...

Legendary Logos: The Keys to Quality Logo Design

Marketing is a complex, many-pieced puzzle. There is a lot more going on in the marketing department beyond epic logo design. And yet so many parts of your branding efforts will involve your logo; it becomes the keystone to your entire campaign. We are not logo...

Onstage’s Amazing Venues Series: Dayton Opera

With our ongoing blog series, Amazing Artists & Venues, Onstage Publications has thus far highlighted performing artists, organizations, administrators, and venues all over the nation. Today, we look much closer to our home state as we bring to you the Dayton...

Marketing to the Top 1% – How Elite Private Schools Market to the Ultra Wealthy

At the risk of sounding snobbish, we're not going to beat around the bush. Our program books at Onstage will put your private school marketing campaigns directly into the hands of the uber-wealthy. Best of all, our advertising does more than just make a single...

Onstage’s Amazing Venues Series: Caramoor Center for Music and the Arts

Here at Onstage we get to work with amazing artists and outstanding performance arts venues. Some of the venues we serve are historic treasures, others are modern masterpieces of architecture and design. Only a few are the stuff of fairy tales! We believe Caramoor...

Write Killer Ad Copy and Know When to Use it!

Here at Onstage, we work with performing arts organizations, venues, and program book advertisers every day. We understand that as business owners, entrepreneurs and Boards you have your work cut out for you. We love nothing more than bringing our advertising...

Onstage’s Amazing Venues Series: The Billings Symphony Orchestra

At Onstage Publications we create high-end program books for luxury performance artists and their venues. In our ongoing blog series dedicated to these amazing people and places, we turn our eyes to Billings, Montana. Join the Billings Symphony Orchestra &...

5 Reasons Why Program Book Advertising Is Pure Marketing Genius

Participating and placing ads in performing arts program books is an excellent advertising platform and one that's often overlooked by many of today's marketers. There are many reasons why this is a great venue (pardon the pun) when brands are showcased inside a...

Onstage’s Amazing Venues Series: The Virginia Symphony Orchestra

Rather than a single venue, we decided to honor The Virginia Symphony Orchestra (VSO) and several venues they play in the Hampton Roads Region. The VSO is performing its 99th season this fall, 2019! Congratulations! The Virginia Symphony Orchestra: They're All About...

NOW is the time to review your 2019 marketing efforts!

2019 has been an amazing year for US business! In economics it's called a "Goldilocks economy" when growth is neither too hot to cause inflation, nor too chilly to cause a recession. Most business owners are experiencing the positive results of a busy economy that's...

Onstage’s Amazing Venues Series: The Carol Bush Emeny Performance Hall at Globe-News Center for the Performing Arts

Onstage works with some amazing venues across the U.S. and we are very proud of this, to say the least. Today we bring to you The Carol Bush Emeny Performance Hall at the Globe-News Center for the Performing Arts, in Amarillo, Texas! Here at Onstage Publications, we...

How to Put Your Brand on Blast! Experiential Marketing at Performing Arts Venues

In our modern age of social media, spam and robocalls, truly effective marketing is becoming difficult to achieve. People are constantly bombarded with advertising in all media, so we're beginning to tune it out. Phone books are nearly obsolete, the newspaper has...

How Rolex Branded Three-Day Eventing and How You Can Follow Their Example

You may not know the sport of Three-Day Eventing. To horse-show enthusiasts it's a grueling event that showcases a horse and rider's skill at three sports over a period of three days: dressage, cross country and stadium jumping. The most prestigious event of the year...

How To Promote Your Brand at a Performing Arts Venue

Savvy marketers know there is more to advertising than just putting your ad in front of eyeballs. You need to know your specific target market, and you want to leave them with an impression that really sticks. Performing arts program book advertising does more than...

Cutting Through The Clutter. The Perfect Medium For Your Restaurant

Today's marketing avenues are changing. When you want to draw more business into your restaurant, you have to get creative with your marketing approach. If you're advertising where everyone else is, such as Facebook or other social media platforms, your message is...